HARVEST
HARVEST IS A BRAZILIAN PLANNING AND FINANCIAL COMPANY. THE COMPANY IS FOCUSED IN DEVELOPING SAFE AND COMFORTABLE PLANS FOR CLIENTS TO LIVE IN HARMONY WITH THEIR FINANCIAL LIVES, OFFERING THE BEST SOLUTIONS TO CRIATION, MAINTENANCE, PROTECTION AND PATRIMONIAL SUCCESSION.
THROUGH THE VISUAL IDENTITY, WE WANTED TO BUILD THE PERCEPTION OF TRUST TO THE CLIENTS BEING FRIENDLY, ELEGANT, STRONG AND AUTHENTIC. TO BRING ALL THESE ATRIBUTES TOGETHER, WE DEVELOPED DIFFERENT BRAND ELEMENTS TO TRANSMIT SEVERAL SENSORIAL ASSIMILATIONS.
HARVEST HAS ITS ATRIBUTES REFLECTED THROUGH THE BRAND'S ACTIVES (NAME, IDENTITY) AND, ALONG WITH THAT, A STRONG CAPACITY TO ACHIEVE AND ACT INTERNATIONALLY, WITH A POSITIVE PERCEPTION AND A VALUE PERCIEVED FOR THE WORK IN THE BRAND.
CREDITS: CREATIVE DIRECTION / DESIGN: BRAZ DE PINA & RODRIGO FRANCISCO / SUPPORT DESIGN: MURILO PASCOAL & VERONICA SAUTHIER / PRODUCT/STILL PHOTOGRAPHY: EMMANUEL GONÇALVES