Uber Money
2019

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Uber Money's vision was to amplify the financial opportunity of the earners on its platform. Earners (i.e., drivers and couriers) wanted more transparency and control over their money. My team conducted interviews with earners globally, distilled these findings into an appropriate business strategy. Then translated these goals into a holistic customer experience across physical and digital touchpoints. We worked closely with Peter Hazelhurt's product team every step of the way.


Full case Here

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Credits

© 2018 Uber Technologies Inc.


CREDIT:


Uber Brand Design Team


Creative director
Peter Markatos

Lead brand designer
Braz de Pina

Art director, Brand designer and Project Manager
Kevin Funkhouser


Art director
April Larivee

Brand product design lead
Joan Pons

Illustration
Aldo Hernandez

 Uber Product Design Team
Didier Hilhorst, 
Gijs de Ridder, 
Naman Mathur, 
Daniel Camilleri

Christophe Tauziet

Eric Eisher
Mohini Vora
Ojai Mitchell
Pieter-Pleun Korevaar
Somayan Chakrabarti
Daniel Camilleri​​​​​​​

Antonio Costa

 Uber Creative team
Deb Deniseger
Pat Dear
 Joel Bowers
Jeff Limon
Jacob Bas

Uber Payment Design Team

Typography by  Jeremy  Mickel